WomenTalkSports.com is an online network that connects the very best blogs relating to women's sports. http://womentalksports.com/items/category/34 Fri, 24 May 2013 18:03:05 -0400 Heraea Marketing, LLC announced today that professional rugby athlete Phaidra Knight has signed with Heraea Marketing as her sport marketing agency.   "We are so thrilled to have Phaidra choose our 'niche' organization to represent her," said Gig Rock, Owner/Founder of Heraea Marketing.  Our organization is designed for the professional female athlete exclusively and we are building a roster of great athletes, adding Phaidra is so exciting.   About Phaidra Knight: Phaidra holds the honor of being the Best Female Rugby Player of the Decade..wow! She is currently training to represent the United States on the women's bobsled team at the XXII Olympic Winter Games in Sochi, Russia.     She has traveled around the world as a professional rugby player, establishing herself as one of the premiere players in the sport. She made three appearances in the Rugby World Cup, was selected as member of the All World Team...http://www.womentalksports.com/items/read/1716/1560163Wed, 08 May 2013 10:53:58 -0400SPONSORSHIPS / ENDORSEMENTS/ INVESTING what is the difference and how Heraea Marketing is making a difference.   Sponsorships ~ This has been an all time favorite for the past several decades. A company drops a lot of money on an athlete and in return many fans will see their product and hopefully purchase that item the athlete showcases, from apparel to watches to sunglasses, the list is endless.  But is the actual return on the sponsorship investment worth it? Endorsements ~ Another favorite, but I'm inclined to believe a little more productive when spending money.  A company uses an athlete to do commercials for their products, they have them speak at conventions, events, about how that company's product helped them and the list goes on.  But what is the return on this type of endorsement for the company? Investing ~ I like to think of this as more than putting your money on an athlete; it's putting your money on an athlete as a partner.  You receive an ...http://www.womentalksports.com/items/read/1716/1555096Mon, 29 Apr 2013 13:46:29 -0400It was a huge Title IX victory in Pennsylvania this morning, as a 12-year-old girl from Philadelphia won her crusade to play football for a Catholic Youth team.  Caroline Pia, who has played organized football since kindergarten and for the past two years was an All Star guard and defensive end, was told last fall the no-girls rule would be enforced in her Bucks County league. The player and her family petitioned the archdiocese, leading to Thursday’s decision from Archbishop Charles J. Chaput and a reversal of the rule. “It’s a great step for the future of the church,” said Caroline’s mother, Marycecelia Pla of Doylestown. “Archbishop Chaput is starting with young girls, who are the future of the church, and I thank him for it.” The Plas had taken their fight to the media, with frequent interviews and TV appearances including the Ellen Degeneres show. But they were not hopeful given their exchanges with the church officials, who h...http://www.womentalksports.com/items/read/5/1529453Fri, 15 Mar 2013 15:25:00 -0400Lauren Silberman, a 28-year-old from New York City,  will make history March 2 when she becomes the first female to ever participate in a regional NFL Draft Combine according to  NFL.com . Silberman,  who has kicked a 40 yard field goal but never played competitive football, will tryout as a kicker.  This is a story that could have been ripped from the pages of one of our books Playing with Boys (Pretty Tough #2) is about a  female soccer player who makes the varsity squad of her highschool football team. At the University of Wisconsin Silberman played club soccer, then went the very non-traditional pro sports route of attending MIT and writing a master’s thesis about athletes using video games as performance enhancers. She has since started a company called Double Play that aims to aid athletes through video game use. Other collegiate kickers will be competing against Silberman in the New Jersey regional, and Silberman had this...http://www.womentalksports.com/items/read/5/1517014Thu, 21 Feb 2013 18:27:00 -0500  Sedona, AZ – [b] Heraea Marketing Scores with New Partner, Sports Channel for Women TV [/b] Heraea Marketing is starting to gain some traction and is being recognized for supporting female athletes exclusively.  They do not promote any men nor do they showcase any male sports. “We understand there is a fundamental need to promote and support the professional female athlete exclusively”, says Gigi Rock, Owner and Founder of Heraea Marketing.  Other women sports websites and social media venues claim they support female athletes and I’m sure they do in their own way; however they still showcase the male athlete over the female, even if it’s giving a proverbial high-five to the male athlete.  We just don’t do that, as a matter of fact we have turned down several male athletes in promoting them. In November 2012, this exclusive female sports site quietly announced its existence to the social media venues and is now working with ...http://www.womentalksports.com/items/read/1716/1511914Tue, 12 Feb 2013 16:05:18 -0500 Please welcome guest blogger and GoGameFace newcomer SHELLY MARIE JOHNSON (not her real middle name), and savor her Top 10 Observations about the game and all of the spectacular-spectacular that was this year's Super Bowl (2013). Drum. Roll. Please.   1. Jennifer Hudson killed it. Someone should go back in time to Idol '04 and put a tranq dart in the judges' necks for not inventing the "save" earlier in the Idol process.  How she has overcome personal tragedy, much like the children in Newton, is inspiring also and was such a great match-up for the first song.   2. Alicia, however, was a bit of a let down. I LOVED that she played the piano. I LOVED her dress. I LOVED LOVED LOVED her hair. Which is why I am so said that I just LIKED her performance.  3. Coin toss was crap, I had money on tails.  4. First half was a sleeper, both the game (the Baltimores rolling is good for team purple, but bad for public viewing and engagement; a...http://www.womentalksports.com/items/read/440/1507970Tue, 05 Feb 2013 19:21:00 -0500 This year’s Super Bowl will probably not be remembered for the Sam Gordon’s appearance, but NFL Commissioner Roger Goodell hopes that the 9-year-old girl will serve as an inspiration for many—including other young girls.  Gordon became an internet sensation with a YouTube video her father posted that shows her outrunning the boys in a football game. Since November, when the video was posted, Gordon has been receiving a plethora of media attention, including a feature on Good Morning America’s “Play of the Day.” She also became the first female football player to appear Wheaties box. Sam Gordon’s story is fascinating for a number of reasons.  For one, there is the Justin Bieber-ish resemblance: young talent, YouTube video leading to commercial success… Minus the perfume line, she’s got it all. On a more serious note, the celebration of Sam Gordon is remarkable, but should be consumed with caution. Let’s go ov...http://www.womentalksports.com/items/read/39/1507396Mon, 04 Feb 2013 11:11:00 -0500 This year’s Superbowl will probably not be remembered for the Sam Gordon’s appearance, but NFL Commissioner Roger Goodell hopes that the 9-year-old girl will serve as an inspiration for many—including other young girls.  Gordon became an internet sensation with a YouTube video her father posted that shows her outrunning the boys in a football game. Since November, when the video was posted, Gordon has been receiving a plethora of media attention, including a feature on Good Morning America’s “Play of the Day.” She also became the first female football player to appear Wheaties box. Sam Gordon’s story is fascinating for a number of reasons.  For one, there is the Justin Bieber-ish resemblance: young talent, YouTube video leading to commercial success… Minus the perfume line, she’s got it all. On a more serious note, the celebration of Sam Gordon is remarkable, but should be consumed with caution. Let’s go ove...http://www.womentalksports.com/items/read/39/1507094Sun, 03 Feb 2013 23:05:00 -0500By Laura Pappano News that NFL veteran Junior Seau, who committed suicide last year, suffered from degenerative brain disease was hardly a revelation. We paused, saddened, on Thursday when the National Institutes of Health announced that Seau’s brain revealed evidence of chronic traumatic encephalopathy – the result of absorbing frequent blows to the head. I love watching this game, but lately, it’s rattling my conscience. Is football becoming like foie gras or fur – with such ugly downsides that consuming feels cruel? Seau is not the first former NFL player for whom head blows have wrought catastrophic outcomes. Concern has been mounting, not just about concussions, but also about the still-unknown long-term traumatic effects of a game that has grown more violent (tackling has given way to hitting), despite feints at making it safer. For good reason NY Times columnist Joe Nocera last month asked: Should Kids Play Football? Credit the genius of Bert...http://www.womentalksports.com/items/read/52/1494434Sat, 12 Jan 2013 14:49:00 -0500Tweet All of this national media attention being foisted on my hometown team, after a regular season of obsessing over the Giants, Jets, Redskins, Cowboys, 49ers, Eagles and Packers — and more or less in that order — is making me very, very nervous. The Atlanta Falcons have home field advantage in the NFC playoffs, which is anxiety-producing enough. Now the team known more for its litany of losing and the sordid Vick-Petrino saga is in the crosshairs of a sporting press that’s fixated on a singular theme — why success has eluded the Falcons recently. Yes, the Falcons haven’t won a playoff game under current coach Mike Smith (0-3), who became the franchise’s winningest coach during the regular season. And so the headlines have gone like this: • “Falcons hope for something different, a playoff win” — Gee thanks, Atlanta-based CNN and Terence Moore, my former AJC colleague • “Russell Wilson tops Matt Ryan ...http://www.womentalksports.com/items/read/964/1494428Sat, 12 Jan 2013 06:45:00 -0500